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Keynote Speaker: Jeff Tippett
Presidential Persuasion: The Future of Leadership in this New Decade of Millennial Ascendancy, Automation and Artificial Intelligence
Monday, March 2, 2020
The new decade ahead brings equal amounts of excitement and uncertainty. For the first time ever, millennials will constitute the largest share of the workforce. Automation and artificial intelligence will become more prominent than ever. And many leaders are ill-equipped to understand these changes.
So, what if understanding the trajectory of the workforce has less to do with futurism or the facade of a crystal ball, and more to do with historical context? The American workforce has faced similar shifts throughout the past century. And, in each shift, one thing has remained constant and has given leadership success: A focus on valuing and leading people.
Presidential Persuasion equips emerging and current leaders, and even those at the pinnacle of their career, with tools to make them successful into the 2020s and beyond by exploring the following:
Confidence to lead in an uncertain and new decade by exploring the historical context
Concrete tools to lead, through the three P’s: Passion, Perspective and Persistence
Inspiration based on the leadership of some of the nation’s most courageous presidents
In a decade that appears to be focused on values external to actual people, this keynote helps leaders return their focus to the people that are around them and offers concrete tools to lead in gap areas – all while inspiring them to make the 2020's their best decade of leadership yet.
About the Speaker
Known to many as Mr. Persuasion, Jeff Tippett wrote the book on persuasive communications.
Speaking to international audiences through keynotes and seminars, Jeff helps attendees increase their effectiveness, gives them powerful tools to help reach their goals, and empowers attendees to positively impact their organizations or businesses.
His second book, Unleashing Your Superpower: Why Persuasive Communication Is The Only Force You Will Ever Need, boldly declares we all live or die based on our ability to persuade. It is an Amazon #1 best seller.
In 2014, Jeff founded Targeted Persuasion, an award-winning public affairs + communications firm. He has worked with renowned brands Airbnb, The National Restaurant Association, The League of Women Voters, The League of Conservation Voters, and numerous others. Other industry experts have validated Jeff’s work with numerous awards including the prestigious American Advertising Award.
Jeff is the host of Victory by Association, a podcast designed to share association success stories to help inspire association executives.
Jeff’s third book, Presidential Persuasion: The Future of Leadership in this New Decade of Millennial Ascendancy, Automation, and Artificial Intelligence, is scheduled for a February 2020 release. This book is designed to help leaders navigate the future of work and leadership in 2020 and beyond.
The heart and soul of Jeff’s presentations is the emotional story he tells of adopting his youngest daughter from Haiti as the country’s government collapsed. Through this near-death experience of navigating civil unrest and institutional bureaucracy in a third-world nation, Jeff learned valuable lessons in how to persuade others without ever manipulating. Jeff unpacks these secrets of the superpower of persuasion in every presentation.
For the most up-to-date meeting schedule, please refer to your pocket schedule located behind your name badge. Previously issued schedules may no longer be current.
Sunday, March 1, 2020
First Board of Directors Meeting
(Board members only)
Third Party Certification Committee
Fire Sprinkler PLC Meeting
Code Policy Committee Meeting
Technical Steering Committee
Monday,March 2, 2020
Monday Breakfast Presentation Keynote Speaker: Jeff Tippett
CPVC PLC Meeting
Conduit PLC Meeting
Polyolefin Pipe PLC Meeting
ABS PLC Meeting
TIPS PLC Meeting
Diego Rivera 1
Cements PLC Meeting
Diego Rivera 1
Final Code Policy Committee Meeting
Tuesday, March 3, 2020
Tuesday Breakfast/PPFA Business Meeting
PVC PLC Meeting
Task Force Meetings (As needed)
Diego Rivera 1
Final Board of Directors Meeting
La Quinta Resort
Activities & Networking
Mountain Course, La Quinta, California
On Tuesday afternoon, PPFA will host its semi-annual golf tournament on the La Quinta Resort & Club Mountain Course.
All rates are subject to an applicable sales tax, currently set at 14.24%, and a tourism fee & tax of 1.24%. The resort fee has been waived. Resort amenities include unlimited use of the gym, in-room coffee service, complimentary high speed internet access in guest and meeting rooms, shuttle to PGA West Golf Course, use of driving range including balls, golf bag storage, lawns games, complimentary self and valet parking.
Guest check in time: 4:00 pm
Guest check out time: 12:00 pm
The discounted PPFA hotel rates are available from Thursday, February 27 - Thursday, March 5, 2020. Members are encouraged to take advantage of the discounted room rate on the dates before or after the meeting for some much needed R&R.
Indicate that you are with the PPFA 2020 Spring Meeting to obtain the discounted rate. Please note: A 7-day cancellation is required for a refund of this individual deposit.
The cut-off date for reservations is Thursday, February 6, 2020. Reservations made after this date will be made on a space and rate available basis.
Product Line Committees: Attendance at these meetings is open to PPFA members that manufacture the applicable product or related product(s). If a member does not manufacture the applicable product or related products, permission must be received from the appropriate PLC chairman to attend the meeting. Non-member guests at PPFA meetings must manufacture the applicable product or related product(s) AND must receive permission from the appropriate PLC chairman to attend a PLC meeting.
Code Policy Committee: The Code Policy Committee meetings are open only to PPFA members and Code Policy Committee delegates and alternates unless permission is granted to others by the Chairman.
General Membership Session: At each semi-annual PPFA meeting, there will be at least one general membership session where Association business is conducted. At these sessions, only Association members in good standing are allowed to participate. At the Spring Meeting, Association business will be conducted on Tuesday, March 3, 2020.
What to Wear
All PPFA meetings and events are resort casual. The following attire may be worn:
Men: slacks, open neck, banded color or polo shirts, sweaters, walking shorts. No ties or jackets are necessary.
Women: slacks, skirts, blouses, sweaters, walking shorts, open neck, banded collar or polo shirts are appropriate.
Meeting rooms tend to be cooler than the outside temperature. A light jacket may be necessary for your comfort.
IRS guidelines limit the deductibility of certain food and beverage costs to 50% of their actual cost. For the purposes of this meeting, 57% of the total registration fee is estimated to be food and beverage cost.
La Quinta Resort & Club
Early Bird Registration Saves Money!
Once again, PPFA offers you the added value of Early Bird Registration savings.
Register on or before Monday, January 13th deadline:
To register by mail or fax: Please complete and submit the PPFA 2020 Spring Meeting registration form. Include additional registration fees and handicaps if you and/or your spouse/companion are playing in Tuesday’s golf tournament.
Mail or fax your meeting registration with check or credit card payment to PPFA. Payments may be submitted separately for faxed registrations.